Product discovery · Product management · Business transformation

Make the complex clear.
Build what matters.

I help founders and small product teams understand the problem, choose what to build next, and turn good decisions into practical solutions.

✳For early-stage digital products and AI-enabled SaaS
PRODUCT THINKING, MADE PRACTICALSCROLL TO EXPLORE
01A clear next step starts with the right problem

What are you working through?

Come in at the point where you need clarity. The work can focus on one question or connect to a wider product journey.

01

Validate a product idea

For founders with an idea, prototype or early product.

The challenge

You need to know whose problem it solves and what evidence is worth gathering before investing further.

How I help

Clarify the customer, map the alternatives and make the riskiest assumptions testable.

USEFUL OUTPUT

A problem statement, validation plan and prioritised assumptions.

02

Choose what to build next

For teams with a product or MVP and too many possible priorities.

The challenge

Customer feedback, business goals and engineering constraints are pulling the roadmap in different directions.

How I help

Review the opportunities, surface trade-offs and shape a focused, feasible product scope.

USEFUL OUTPUT

Prioritised opportunities, a near-term plan and actionable requirements.

03

Improve a working process

For businesses with repetitive, fragmented or manual workflows.

The challenge

You want to reduce friction and are exploring automation or AI, but need to understand the actual opportunity.

How I help

Map how work happens today, then compare process, software, automation and AI options.

USEFUL OUTPUT

A workflow view, opportunity assessment and practical solution requirements.

02Experience across teams and industries

Good work happens in good company.

A selection of organisations and teams I have worked with.

03PROOF OF WORK

Proof of work

Case

Eurofins: Annual Review Process

ContextAn internal platform for about 5,000 mid and senior-level managers globally.

My roleSole Business Analyst.

What I did
  • Moved the Excel-based process to a digital platform.

Outcome / statusThe process moved from 4 months to 2 months.

Prototype

SCMCentral: Implementation Intelligence

ContextA data-readiness MVP that checks ERP master data and shows validation issues for review.

Outcome / statusPilot not yet run.

Prototype

Quotation Comparison and BOM Extraction

ContextTwo working prototypes.

Outcome / statusNot yet validated with users.

Fractional work

Fractional Product Manager: SCMCentral

ContextSupply-chain and shopfloor ERP for SME manufacturers.

My roleFractional Product Manager.

04How I work

From a real problem to useful progress.

A practical sequence for making decisions with the people closest to the work, scoped to your needs and continued through the wider process where it adds value.

  1. Understand: Make the real problem visible. Output: A shared problem statement and current-state view.
  2. Validate: Test what is still an assumption. Output: Prioritised assumptions, evidence and open questions.
  3. Prioritise: Choose where attention can matter most. Output: A focused opportunity list and agreed success measures.
  4. Design: Turn direction into a usable first scope. Output: A workflow, solution outline or requirements for the agreed scope.
  5. Deliver: Keep product intent connected to the build. Output: Clear decisions, delivery priorities and a supportable release.
  6. Measure & improve: Learn from what changed in practice. Output: An outcome review, lessons and recommended next actions.
05A product partner for the messy middle

I make space for clear decisions.

I help founders and small product teams make sense of complex business and customer problems, choose what to build next, and carry those decisions into delivery.

Product discovery · Product management · Business transformation

More about my work on LinkedIn
Portrait of Vijay

I have an engineering degree and an MBA. I bring 10+ years in business analysis and product work across fintech and enterprise software. At Eurofins, I worked on enterprise products with global business teams. Based in Bengaluru, I work remotely with clients in India and internationally.

06Flexible ways to work together

Start with the question in front of you.

The scope can be focused on a particular decision or continue through planning and delivery. We can discuss what fits your context before defining the work.

07START A CONVERSATION

Book a call

Pick a time that works for you. Tell me what you are working through when you book.